For years, Indian movies have been an accepted, admired part of Hausa popular culture compared favorably with the negative effects of Western media. Indian movies offered an alternative style of fashion and romance that Hausa youth could follow without the ideological baggage of "becoming western". But as the style of Bollywood has begun to change over the last few years this acceptance is becoming more questioned. Contemporary films are more sexually explicit and violent. Nigerian viewers comment on this when they compare older Indian films of the 1950s and 1960s that "had" culture to newer ones which are more Westernized. One friend complained about this saying that "when I was young, the Indian films we used to see were based on their tradition. But now Indian films are just like American films. They go to discos, make gangs, they'll do anything in a hotel and they play rough in romantic scenes where before you could never see things like that."
