Hmm......
I asked myself the same question a while back, and I found the answer to it myself
Any guy who says "I study because I love it/it's my life/I want to" is lying.
Face it, if everything came easy, nobody would want to burn the mid-night oil to finish that assignment, or be buried in a pile of books whole day to top the class.
It is a competitive world, where performers rule. So if you dont perform, you end up lagging behind, or you might even fail.
And in most cases, regular studies always helps in performing.
Thus, (as is the case with most) we study coz we dont want to end up lagging behind and heck, we all want to rake in miilions through our jobs right?
(unless you are a "Bill Gates" kind of guy, who dropped out of Harvard and founded Microsoft
)
Just my 2 cents.......