The management is laid back. I've had interactions with Supermicro who now makes consumer motherboards (calling it SuperO from Intel 200 series onwards) but its the same response. I dont think they have any interest about making Ryzen boards and having it available at a time of launch. Which is unfortunate for them. There's a lot of room for improvement. Part of it is solved by management's motivation. Other can be taken care of if proactive connections with distributors and dealers. Gigabyte VGA which is keeps itself away from Gigabyte Motherboard (different management) take feedback nicely and progress along the way. Management and distributors make or break good brands.
Its nothing new. Same **** different brands.
I guess they didn't expect Ryzen to be good and have enough demand.