New update from the director(Todd Howard) as quoted by Edge magazine>
“We track how every person and faction feels about you, and their own limit for how many illegal things they will do. You can get followers and command them, and they may like you enough that no matter who’s attacking you they will join in, even if it’s the guards.”
The game’s story manager will decide whether you become a celebrity or an outcast with NPCs:
“The story manager is looking at everything you do and then making things happen. So if you set a chicken on fire, or you drop an item, or pickpocket somebody or if you kill a dragon in town and absorb its soul, how people react all goes through the story manager.”
AMAZING!! Isn't it?