HP will feature Bang & Olufsen audio in its products going forward

Mr.Kickass

In the zone
Hewlett-Packard will feature Bang & Olufsen audio in its products going forward. Previously, the PC manufacturer had a partnership with Beats Audio, which was struck before its acquisition by Apple.

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The first HP products with audio tech from the Danish company will appear this spring. The product families by HP what will get the Bang & Olufsen treatment include Spectre, Omen, and Envy among others.

HP’s lower end Pavilion PCs and tablet will include B&O Play tech on board. The same goes for the company’s audio accessories.

Bang & Olufsen is a decidedly more premium brand than Beats Audio, so it looks like the move is a good step for HP. The company can use the Beats logo and tech through 2015.

(Source)
 
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